“I’d rather be a musician than a rock star. Hits are for squares.”

“Her Morning Elegance” by Oren Lavie is the coolest video I’ve seen since OK Go’s “Here it Goes Again.” Lavie is a 33 year old singer/director from Tel Aviv. He released The Opposite Side of the Sea, his first album stateside in March 2009. He is by no means well known, but “Her Morning Elegance” has received almost 7 million hits on YouTube. Lavie’s music is mellow without sounding like elevator music or overly Jack Johnson-y; he has a unique perspective. The song is wonderful, but the animation is the real stand out. The Israeli made video was shot all stills – roughly 3225 still photos for the entire video, using one camera, hanging from the ceiling for the main body of the movie.


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